wake up babe, they're doing return-to-office propaganda again

Hi everyone.

It's me, Chelsea.

I am hopping on my iPhone here on this actually glorious Saturday afternoon,

which I normally would not be doing.

But I did want to make this video somewhat urgently both for the timeliness

of the conversation and also

because of the conversation

that my short videos on the subject on my TikTok

and Instagram this morning have been generating

that I think frankly warrants the nuanced discussion

that only a long video can provide. it's just very difficult to have nuanced

conversations via things like TikTok.

And so I wanted to come here

and talk about it also

because this is a subject

that is both extremely relevant to the content

that we do here on the Financial Diet channel,

but also to how we run ourselves as a business at the Financial Diet.

Labor practices and changing the way we work is probably the number one thing

that I'm most passionate about in my life

as a business owner.

And so this is something

that is just really top-of-mind for me generally

and especially with this book out.

Could not be a better time for this conversation.

So for context, there is an executive named Emma Greede.

I actually said greedy in the video that I posted.

Some people pointed out that it's Greede.

I apologize.

I heard it pronounced greedy on some interviews with her that I was watching.

So that's what I said.

Apologies if I mispronounced it.

But she is a very big deal in the business world.

She is an executive or founder at multiple Kardashian brands.

A lot of her press as the Kardashian whisperer, Skims, Good American, etc.

And she has a new book out this week called Start With Yourself

that is kind of one in a long line of books by female executives

that are sort of part memoir,

part self-help, part just sort of general advice giving for especially women in the

workplace who want to who want to get ahead,

who want to be in leadership positions, etc.

Now, on her press tour, which has been huge.

I mean she's been on most of the major shows

and has been getting a ton of media attention for this book,

and I can totally see why because she has chosen some,

let's just say more controversial talking points from her book to focus on in

her media tour.

Um, for example, she is a mother of four children

and she refers to herself

as a three-hour mom,

I believe, um, and talks a lot about sort of having more minimal

but more impactful time with her children.

That has been generally generating a lot of conversation.

I want to be so clear here that I am not a mother,

let alone a working mother.

That is not really my wheelhouse,

so I don't I don't really have anything to say on that.

I Who knows how I would be.

Certainly not for me to judge.

Um, but another major talking point from her book

that she's been focusing on in her media tour,

which is what I focus on, um,

in my video and I want to talk about here, is specifically remote work,

working from home, being a career killer, career suicide for women in particular.

Um, now she gives a lot of, kind of,

I would say common reasons for remote work being not good,

especially not good for women.

It lowers your visibility, your face time with executives, chances for advancement, et cetera.

And that has been a really common refrain on a huge part of her

media tour and has been generating a lot of conversation,

this video being a part of that.

And I totally understand why

because that is a statement

that is controversial at best,

very unpopular with many people, and one that I really profoundly disagree with.

But, the response even to my initial video on this subject has been very

interesting to me and really indicative of where we are in our current cultural

moment about our relationship to work,

to capitalism, to feminism, all of these things.

And also speaks very effectively to why, uh, you know,

this very aspirational woman who is not just a an executive

but an executive for female-led

and focused companies like Kardashian companies is sort of an ideal messenger for this

kind of what I personally consider to be let's just say toxic workplace propaganda.

Now, I want to give two disclaimers here before I get into what I

said and and kind of the response to it.

First and foremost being that Emma is far and away not the first person,

certainly won't be the last to let's just say give what I consider to

be somewhat compromised advice to women about how they can act in the work

how they should act in the workplace.

Uh on the channel last week, we talked about Kelly Cutrone's memoir from 2015,

which I revisited in part

because it felt like it would be a time capsule of how we used

to talk about women in the workplace,

and it very much was.

I found myself less turned off by it than I thought I would be

15 years later,

but there's definitely still a lot of that book that tone-deaf.

We've also talked on this channel before about books like Girl Boss.

We did a two-part series about Lean In,

um which has a lot of overlap with this kind of talk about women

needing to be more present in the workplace.

So, I certainly don't want to single out this book

or this moment as being the only culprit,

let's say, in this kind of specific talk geared toward women.

It is certainly not.

It is just the most recent example of it.

And it is very much in the cultural zeitgeist because again,

this media tour is extremely effective, extremely popular.

I also do want to highlight that Emma is a black woman,

and I acknowledge that as a white woman,

my experience in the workplace has been and will always be different,

and that the um the way her advice is received by other black women

in the workplace may well be very different.

That is really not my place to speak on,

and I understand that I will only come at this from a limited perspective.

That being said, this advice is being sort of targeted very widely

and and in a very generalized way.

I think it is fair to say

that we as women

and when we're being spoken about

as women in the workplace,

um that even if it is not going to hit all of us in

the same way,

that it is at least being addressed to all of us.

Um and kind of more importantly,

how we talk about

and think about things like remote work

and how that is normalized

and propagandized affects literally all workers

and that includes men,

women, any part of the workforce is really impacted by how we talk about

things like returning to the office,

especially returning to the office full-time.

Um so, I do personally think

that if we're going to start talking about returning to the office in what

I would consider to be quasi-feminist terms,

like we're offering this as a way for women to get ahead,

that is something that we are all impacted by

and I don't use the term propaganda lightly

when I talk about how we talk about things such

as returning to the office

and we'll get into

that in a minute.

Um but with those two disclaimers aside,

um to give a little context in the video,

so I was responding to one of the articles

that I read where she talks about uh remote work being a career killer

for women in particular

because they are likely to be not noticed

as much,

to be passed over, etc.

Um and that it's just it puts them at a disadvantage for advancing into

leadership positions.

Now, my point in the video

and I pointed to a few different data sets here is

that not only have we established

that remote work actually makes employees more productive,

it also drastically increases employee satisfaction and retention.

It has also been demonstrated to reduce gender discrimination in the workplace.

Uh women actually tend to fare better on terms of discrimination

when they are working remotely

and I think there's There's of obvious reasons for

that,

right?

Like when you're uh not necessarily visually FaceTiming with someone as much,

there are fewer opportunities for a lot of their unconscious biases to maybe be

put into practice versus

when you're literally sitting across from them in person.

Even something as small as, you know,

not being expected to put on a full face of makeup

and blow your hair out every day has a lot of advantages in terms

of how you can move around the workplace

and be perceived when

that is not just one additional burden that's being put on you in order

to be taken seriously

or perceived in a certain way.

It's also worth noting,

and this is something

that Emma has talked about on her press tour

as well,

but women take on a disproportionate amount of domestic labor in the home kind

of as a rule.

Now, we've talked at length on TFD about how this is not a good

thing and needs to be changed.

However, the practical reality on a current basis is

that not having to lose multiple hours a day to an unnecessary commute for

a job that could be done remotely does stand to more immediately benefit women

whose time is already much more burdened

and taxed.

Now, her argument is

that working from home means women are going to be increasingly dividing their attentions

with their children more

so than their husbands are.

I would argue that even if that were true,

and I frankly don't necessarily agree

as someone who has multiple employees with children who finds them to be incredibly

engaged and productive and focused even

when those children are home,

I would say that in terms of of practicality,

it it is at minimum counterbalanced by the fact that for slightly older children,

it automatically means uh a lower need for child care.

Um so, all of

that is to say just on a pure sort of fact basis in terms

of the data,

remote work is overall a good thing,

and you can even make the argument

that it is even more of a good thing for the women in the

workplace.

And that is not even to get into, for example,

um uh disabled people who may not even be able to do a job

if it requires them to physically be somewhere

but could easily do it from home.

So, that is sort of the the the the data set from remote work

that I want to focus on.

I also want to put our cards on the table here

and say that TFD,

we are now fully remote for over a year now

and prior to that we're doing about two days a week in office,

but at a certain point it just got to be too expensive

and we now save about $60,000 a year from not having an office.

We do work in person sometimes,

we'll rent a space for the day

or we come together to film certain things,

but for the most part,

we are totally remote and in that year since we've been completely remote,

productivity and profitability have both increased,

which is the exact same result

that we got from switching to a four-day work week six years ago,

which we've kept ever since.

I also noted in

that video that for a lot of the data out there about remote work

improving employee productivity and satisfaction,

etc., that those things are all true for a four-day work week,

that people are just

as productive if not more

so with four days than they were with five,

and that on top of that, unlike remote work,

which is just literally not possible for some jobs,

a four-day work week theoretically could be for all jobs

if the employers were willing to staff the jobs correctly.

That's kind of a digression, honestly.

We're not really talking about the four-day work week here,

but I do think

that a lot of the narratives around something like a four-day work week are

extremely similar to the ones around returning to office,

especially return to office full-time,

in that often what you're seeing is is a really outdated clinging to a

model of work that we no longer need,

and it is often the people who are least impacted by the drawbacks of

those old models,

whether that's the commute

or the additional child care costs

or fuel costs or what have you,

who are most aggressive about pushing it forward or keeping it in place,

which we'll get to in a second.

Um but so basically the argument of my video was we're getting more return

to office propaganda this time from a very glamorous

and aspirational source,

i.e., a Kardashian executive.

Uh this is why the return to office propaganda is noise, is BS,

and we should do everything in our power to push against it because again,

these narratives are really harmful and affect everyone.

And I even say

that as someone who

if I I think

if I had my ultimate dream scenario,

it would be like one day a week in office just

because I do like some face time.

Um but I'm actually fine to just be remote

and save the money

and and you know,

there are many other benefits to that as well.

Um and also, I don't think

that my preferences should necessarily be imposed on everyone else just

because I'm the boss,

especially if everyone is just as productive if not more so.

Um although I will say, and this is the drum I'm always beating,

if you are fully remote,

you do have to make sure

that you are getting in community face time in other ways

and not just like completely isolating yourself cuz

that is genuinely,

speaking of data, extremely bad for mental health and even physical health,

but that is completely a digression.

Ultimately, I think it's a better thing

if people are able to choose how they spend

that time instead of,

you know, for example,

sitting at an office uh sitting in a cubicle staring at a screen 8

hours a day and

then spending an additional 2 hours a day commuting.

All of that said, so that was the video that I made.

And I noticed even in the first few hours of of putting it up

that some of the responses most of the responses agreed

because I mean,

I'm not surprised.

This is what I talk about a lot on my feed,

so it's kind of a self-selecting audience.

But some of the people in the responses were saying some version of she's

not saying it's a good thing

that we need to be in the office in order to advance our careers,

get ahead, etc.

We she's saying that it's a it's an unfortunate reality,

that it's a reluctant necessity,

and that women need to um accept

that and to borrow Sheryl Sandberg's term

because it's it was a very similar book with very similar messaging.

Lean in, you know,

do put yourself forward in a way

that makes you more visible

and makes you more um indispensable,

I think is the argument.

And in the comments, I said individually,

I actually don't disagree

that it is a reality

that the return to office is being propagandized

and pushed and favored in many industries.

My argument is that especially

if you have managed to accrue an enormous amount of money,

power, and influence, all of which she has,

she says in multiple interviews that she herself alone manages hunt hundreds of women,

which is even just in terms of your own workplace means an enormous amount

of influence.

The idea to me of using that to say, "Okay,

maybe X or Y is toxic

and maybe it's not even backed up by the data,"

which we fully know it's not backed up by the data,

employees again more productive,

higher retention when they're able to work on their own terms

and not being sort of panopticoned 24/7

and micromanaged,

uh to to use that power and to use that megaphone to reinforce that,

I take great, frankly, ethical issue with.

And some of the people in the comments were also saying some version of,

"Well, she's speaking very specifically to female leadership,

to women who really want to get ahead.

If it's not for you, then just keep moving."

As a woman in leadership,

as a woman who is herself a CEO who employs strictly other women,

um and who does have a large platform on

which to promote ideas

that I agree with,

I actually personally take offense to the idea

that specifically targeting women who are in any way ambitious with essentially doubling down

on some of the most damaging

and toxic aspects of our workplace is even more offensive

because you're theoretically training

and informing the women who will

then themselves one day be managers,

and then I assume by this theory continue to even further perpetuate those ideas

and frameworks around work

because that's what they did,

that's what they were able to do to get ahead.

I'll use an example from my own workplace,

and this is something

that I even talked about in our Kelly Cutrone video this week,

which is that I am very lucid about the fact

that I would not have my current career,

I would have not published, um you know, books,

I would not have built a business,

I would not have the platform I do

if I did not initially work for free.

I worked for free

as a writer for almost 2 years straight

and was paid at the end of

that $25 an article-ish uh toward the tail end of it leading up to

getting my first book deal back in 2012.

I am very lucid about the fact that the platform that I got,

which landed me that book deal, came from unpaid work.

I have owned my business for 11 years.

Never one time have we made someone do unpaid work at our business.

We literally pay for edit tests for people that we don't even hire.

I am not saying that to be self-aggrandizing,

we could always be doing better, blah blah blah blah blah.

What I am saying though is my takeaway from yeah,

I got where I got

because I was working in really shitty exploitative environments

that required me to work for free was not

and therefore so should the people who work for me.

It was actually if we can afford it, let's not do that.

We've never once had an intern, and it's actually not that hard to do,

and I'm not even sure

that we would have been all

that much better off with interns

because quite frankly,

when you pay people correctly and when you create a good work environment,

they do really good work.

I think we've benefited enormously over the past decade plus from having those practices,

and in fact, some of the companies

that treated me like

and didn't pay are fully out of business now.

Not surprising.

I'm sure they also were like pivoting to AI

and then fell off a cliff

or whoever who knows

because usually if you're running an unethical piece of business,

it's not going to get better with time.

I say that to say

though like the framework of this is what worked for me

or this is the reality of the business

that I exist in.

I resent the idea

that perpetuating it once you have power is in any way the acceptable thing

to do.

Um because again, these narratives that we put forward,

they don't even just impact the people who read your book

or the people who work company,

they impact all of us

because now some piece of executive at some other company who wants to make

everyone be mandatory 5 days a week in office even

though they could all easily do their jobs from home can take this book

or take it success

or take these interviews point to it

and say,

"Well, look at her.

She's saying it and I'm just this, you know, old geezer,

but this young cool aspirational woman agrees with me

and thinks that this is actually good for women."

So, I do think

that there is a massive responsibility with what narratives we're pushing especially

if we can acknowledge

that there is also toxicity to them.

As I mentioned, this is far

and away not the first book to cover these kinds of things

or to present this kind of framework for how women should

or do get ahead.

And there will probably be more like this after.

There is no like to me it is not at all shocking

that these books are always massively successful in media

because they play directly into corporate interests.

They They are I mean, truly at their core capitalist fan girling.

Like they really are

and I'm not even going to say

as someone who runs a small business

that we don't all like we famously live in a society.

We all have to engage with some of these things like it or not.

However, I think it is there are degrees to this stuff

and I think the more power

and influence you have,

the more of a responsibility you have to be a positive force for change

specifically when identifying the toxic environments

that you yourself were forced to survive in.

Um Um but I also want to say that, as I mentioned,

it is not surprising to me

that a Kardashian executive a beautiful aspirational social media savvy blah blah blah like

that that that that figurehead is the perfect one to represent this kind of

narrative because when you actually take a step back

and look at who is really invested in the return to office propaganda,

which is also what I talked about in my video,

it is distinctly not that kind of woman.

It is not the type of woman who is looking up to Emma on

social media and you know,

liking and sharing her posts.

It is really two categories of uh people in the American workforce who are

deeply invested in everyone being planted in an office 5 days a week.

Number one, first and foremost, is commercial real estate.

I cannot stress this enough.

Commercial real estate is in a full-blown crisis post-pandemic

and as someone who now saves $60,000 a year by not having an office,

I fully understand why.

You know, we were obviously out of office for the first I think year

and a half of the pandemic,

then we were in office like one

or two days a week

and we were doing the one

or two day week,

we were like holding on to the concept of office time being totally necessary

for some time.

And then when we gave it up and as I mentioned,

productivity and profitability went up, it was like, "Wow."

We were like it it took us

so long to to save

that money and understand

that we were better off.

Commercial real estate, that entire industry does not want people to realize that.

They do not want people to even read the data on how much better

people can be at their jobs

when they're not also having to commute

and go do it in a soulless office 5 days a week.

So, that is first

and foremost the number one beneficiary of us all being caught in this,

you know, endless loop.

I would say probably car culture is up there, too,

because where would Americans be

if they didn't have to spend multiple hours a day behind the wheel of

their car?

Although commutes to and from the office are only one of many culprits,

the fact that we all live in such, you know, spaced-out, distant,

unwalkable communities is also part of the reason

that we're in this situation with car culture.

That is a completely different video for another day,

but car car culture certainly gets a nice boost from people doing unnecessary commutes

all the time.

Um, but the other major beneficiary of people having to go back to the

office is,

as I call them, male executives who hate their families.

Now, this is a little bit of a generalization,

but I think anyone who's worked in a corporate environment uh can definitely attest

to the fact that there is just like,

let's say, a social cast of older men at the top of a lot

of these industries,

finance, tech, big law, etc., where their entire identity, self-worth, social group,

uh hobbies, like everything goes back to their to their office, to their work,

to their co-workers.

That is who they are at their core.

Um, and they are not particularly interested in spending more time with their families,

with their wives, with their children.

Uh, let's say if you were to give them a 4-day work week,

they would probably spend that fifth day working, uh golfing,

or playing squash with their work friends,

or just generally otherwise avoiding their family obligations.

Like, these are men who are not clamoring to have more personal time.

And again, even if you look at their hobbies,

most of their hobbies are tied up with like networking for their for their

careers.

Uh, I know men like this.

There are men like this in my own family, and I'm like,

"The day you retire,

you are just going to step right out of

that office and into a grave,

because there's truly nothing else going on in your life uh

that you care about."

Even though these men have everything, like, again,

if you've ever worked in a corporate environment, like, you know these men.

And those men who are unfortunately often setting the tone for the office,

and who also don't give a about managing uh

and balancing the demands of your work with the demands of child care

because they're not the ones doing it.

They're not the ones taking care of that child.

Um, unfortunately, they are still overwhelmingly in deciding positions at this company,

so they are able to impose their dream scenario,

which is where everyone is chained to their desk all the time

and has no choice

but to,

uh, make their entire identity their work.

They get to impose that on everyone else.

These are the same people who are like, "Oh,

the death of the workplace happy hour."

It's like, guys, A,

some people don't spend all day dreaming of getting drunk with their co-workers,

but also B, like didn't Me Too happen?

Didn't we learn that like constantly mixing alcohol with the workplace was like at

best a very risky proposition?

And listen, I enjoy spending time with my colleagues.

We just had a really nice We It was our first time getting together

since January.

We did a lovely co-working day in a rented space.

We had a really lovely dinner.

One of our employees is going on her maternity leave.

We got to celebrate her

and do little gifts

and it was like It was really fun.

Don't get me wrong.

I love that.

Do I dream of doing that every day after work?

Absolutely not.

And I really adore my co-workers.

So, to think about wanting to do

that in a soulless corporate workplace where you don't even like these people for

the time you have to be there,

like I say all of that to say,

there is clearly a generational divide in the workplace

that is also often falling along gender lines of who stands to benefit from

us being way over indexed on work

and specifically on the workplace.

COVID was very disruptive to these people.

They had to be with those families that they don't like.

They had to be home all the time.

And I actually would take it a step further

and say that a lot of those male executives who hate their families,

they maybe hate one thing more,

and that is people in the workplace who don't hate their families,

who do want to be getting home,

who do want to be spending more time with loved ones,

and have more hobbies, and build more of an identity outside of work.

They deeply resent that.

So, I would actually argue

that even more so than not having face time in a lot of work

environments,

the fact of being home probably just pisses off some of leadership cuz they're

like,

"How dare they enjoy their lives

and more time with their families

and getting to cook dinner in the evening instead of sitting in their car

for an hour in bumper-to-bumper traffic?

How dare they do that?"

What What What is that mean?

It's like, "Really?

In front of my cereal?"

I don't know what she says, but like,

that's the feeling that I get from these people.

And so, overwhelmingly, I think,

when you consider the powers

that be of who stands to benefit from dragging us all back into the

workplace unnecessarily,

they are not the same people who are writing these like glossy, glamorous,

media-ready books about girlbossing your way up the corporate ladder.

But, the women who are put out as the face of this,

especially as the face for women in the workplace,

they make for a very convenient uh alternative to the reality of who is

actually benefiting.

I deeply believe, and I would I do think I would believe this even

if I weren't a business owner,

but as a business owner, particularly,

I believe it is our responsibility to be honest about the realities of a

lot of our industries

and the realities of a lot of not great work dynamics,

even ones that we ourselves had to come up in, had to deal with,

push back against, etc.

But, it is even more

so our responsibility to use whatever power we have to do something different,

to change it, to make it to make sure

that the people who are coming up now don't have the experiences

that we had.

I wouldn't even necessarily take issue with saying

that right now the reality is X for let's say women who work

as a big law attorney.

And you know, are having to deal with like the crustiest of the dustiest

of male executives at the top who are deciding her fate.

And just being super transparent about the fact that like, yeah,

you're going to have to get like round-the-clock child care

because if you dare leave

that office early one day,

they'll never promote your ass again.

Like I wouldn't even mind being honest and transparent about that.

But then the follow-up to

that has to be

and this is how we're changing it.

And this is how we're doing it different.

And this is how I am not going to be a part of

that machine that makes it more

and more acceptable to do this to everyone in the workplace.

As I said, this coming from a Kardashian executive,

least surprising aspect of all of this.

I am so sick, and this is maybe a minor digression,

but I have to say this.

I feel like for as long as I've been an adult,

for even predating my adult life,

I have been against my will engaged in a constant never-ending social discourse about

whether or not the Kardashians are feminist,

about whether or not they are a positive a net positive

or negative for women,

uh what their responsibility is to the greater culture, like are they good billionaires,

are they evil billionaires, is there such a thing,

like are they actually making women's insecurity worse or are they, you know,

turning patriarchy on its head to moneti- whatever.

First of all, like we have bigger problems.

I can't keep debating the stupid Kardashian question anymore.

But I will only say this.

If you look historically at the Kardashian business model, both their actual businesses,

like for example, the Kylie lip kit

when she was in peak gaslighting everyone about having gotten fillers

and pretending it was some makeup,

um all the way up to like, you know,

the the body shapers being sold by women who have like,

from what I've heard,

literal plastic surgery recovery rooms in their own home compounds

because they are so frequently getting touched up

and pretending as though the real secret to looking the way

that they look is some good shapewear

and not,

you know, round-the-clock on-call uh surgical teams.

The the common through-line is just I mean,

quite openly a form of not only gaslighting in terms of how you actually

accomplished whatever it is you're accomplishing um

and selling the the lesser product to the rubes who are going to use

it in an attempt to approximate what you have done with many with very

different methods.

Uh but also a very effective monetizing of some of the most punishing forces

that bear down on women.

Like it would be I think insufficient to even say

that the Kardashian value proposition has long been repackaging an extreme almost like militaristic

24/7 catering to the male gaze,

catering to patriarchal expectations of what a woman should look like

or be or do

or wear um and reframing

that as some sort of feminist empowerment.

Um that is their business model.

Th- and again, I I'm shocked that anyone could like interpret that differently.

Like I'm shocked that anyone could like see see their their cultural value proposition

and think of it

as any different.

Um but yet we have been having to have this stupid debate about are

the Kardashians feminist for 20-plus years?

And I want to say I am no saint.

Like I love the Real Housewives franchise.

I watch a lot of Bravo.

I'm like very invested in like fluff pop culture and all of that.

I am not I I I don't judge anyone who's like watched the Kardashian

show or bought their products

or enjoyed following them on social media

or any of that.

I just think we can enjoy what we enjoy,

but also be lucid about it being garbage.

Like I watch like half the people on The Real Housewives of Beverly Hills

are like actively committing fraud.

Do you know what I mean?

Like Erika Jayne should have should be in prison for the rest of her

life.

And like yeah, everyone's just watching her and saying how much her outfit slay.

Um I will say her what whatever

that doctor did to her face I don't know where she's getting

that money to to get all

that work done with

as much as her husband stole.

I thought the government had clawed it all back, but whatever.

Point being I that that's a major digression.

What I'm saying here is

that I'm not even saying

that we can't enjoy things

that are bad for us,

but I think we could at least acknowledge

that like some of the forces

that they are pushing forth in our culture

and some of the narratives

that they are reinforcing are probably a net negative for the women who have

to live with the after effects of it

and don't necessarily have endless millions of dollars to invest in conforming to those

same standards.

To me, this is sort of like the business version of that.

I don't doubt that for a Kardashian CEO who can hire a an army

of domestic employees to care for her children

or clean her home

or cook her food

or do whatever that being in the office all the time

and really and only advancing other people who are also very dedicated to the

office,

that probably works out great for you.

That culture probably is only oriented in your benefit

because like those male executives you don't necessarily feel the blowback of it.

But what we are now creating is standards

that other people who don't have those resources,

in this case other women who don't have those resources,

also have to exist under.

And for them, not for example being able to pick up their child in

the middle of the afternoon

and then get right back to work

and add on 20 minutes at the end of the day means

that they will then have to pay for hours more of child care

because let's say latchkey won't keep them past a certain hour,

which is a very common issue.

Like the knock-on effects of this also with gas prices being what they are

even just getting to

and from the office is becoming insanely out of reach for a lot of

people.

It does not shock me that this book is popular.

It does not shock me that it came from a Kardashian CEO.

It does not shock me

that people are defending things like remote work being bad for women by saying

she doesn't think it's a good thing.

She's just acknowledging reality

and giving good practical advice for how women can get ahead.

I borderline think that's worse.

If your position with what you're doing with your incredibly sort of powerful far-reaching

media megaphone is yeah,

this is bad, but this is the reality.

So just get with the program.

I think that's worse than if you genuinely believe it.

That's my take.

But again, this is not the first book like this.

It certainly won't be the last.

It just happens to be really popular right now.

The Kardashian I'm going to be talking about the Kardashians until I die,

I fear.

Um And anyway, that's all.

Uh I will uh see you guys around the channel.

I said what I had to say.

Bye.