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It’s Time To Break Up With Our G… — Climate Town shadowing | TryShadowing
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Climate Town
It’s Time To Break Up With Our Gas Stoves | Climate Town
It’s Time To Break Up With Our Gas Stoves | Climate Town
Climate Town
·
21:27 · Nov 18, 2021
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oh
boy
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0:01
oh boy do i love my guests
0:04
oh boy do i love slopping
0:06
together a big wet lunch on my gas stove
0:09
hashtag cooking with gas
0:12
and posted sorry i just had to do a quick instagram
0:16
post about just the vague concept of the gas stove a very real thing
0:21
the natural gas lobby is quietly
0:23
paying influencers to do not to advertise
0:25
a specific brand of gas stove or gas utility
0:28
just to remind us that we love gas
0:31
and if anyone should i don't know try to get us to stop using
0:34
gas for any reason then it's a war on dear sweet gas
0:38
and we can't let that happen to gas gas has always been there for
0:41
us gas was there when our girlfriends broke up with us okay guess it's
0:45
only been nice to us i love gas
0:47
i love you guys
0:49
and if it feels like the natural gas industry paying kids to post pro
0:53
gas messages has big let's get out in front of this energy
0:57
you nailed it because natural gas like coal and oil
1:01
is a fossil fuel and as countless studies and climate scientists
1:04
and all the fossil fuel companies
1:06
themselves have noted burning fossil fuels releases greenhouse
1:10
gases which heat up the planet and cause things like increased
1:14
fires and floods and droughts and a whole bunch of climate change etc
1:18
that devastate families and ruin lives
1:20
now gas utilities don't
1:22
like climate change but they really don't like losing even the tiniest bit of
1:27
money so they've decided to make one final desperate stand at the gas stove
1:31
despite the fact that they know it's worse for their customers
1:34
our cities and just the whole planet
1:36
hi i'm raleigh williams
1:38
unconventionally unattractive and a climate science and policy master's degree
1:42
recipient and i'm here to tell you that it might be time for us
1:48
to break up with our gas stoves despite what you may have seen on
1:50
instagram welcome to climatetown
1:57
one thing to know about the natural gas industry
2:00
is that it's got a long and proud tradition of absolutely
2:03
bat-shit at washington advertisements gas
2:09
oh when i discovered electricity
2:11
i never meant for people to heat their homes with it
2:17
gas advertisements finally answer the question what if we just never said no to
2:22
any idea they are all over the place but a few center around some
2:26
common themes such as natural gas will make you attractive to your wife again
2:30
barry here buddy electricity
2:34
both doesn't work and does work but is way too expensive
2:37
natural gas is clean
2:39
and some variation on the electric utility company hates you and wants you to
2:42
shower with this racist depiction of an asian man
2:46
don't call public service company but please
2:49
brace yourself for my personal
2:52
wrapping with gas cooking with gas
2:54
cooking with gas we all cook better when we're cooking with gas
2:58
gas is so hot it's not on when it's not it's the only way
3:01
to were taught cook that song is over four minutes long and despite the fact
3:07
that they repeat the hook cooking with gas cooking with gas cooking with gas
3:11
cooking with gas 36
3:13
times they titled the song
3:15
wrapping with gas but that's just because
3:17
you know that song was written from the top of a pile of cocaine
3:20
and after the five minutes it took to write that song they had already
3:23
forgotten what they and that hook
3:31
cooking with gas has been an industry standby since the 1930s
3:35
when gas pr guy d colgate
3:37
pitched it to bob hope's writers
3:39
then it became a radio
3:40
catchphrase and my god what an old sounding sentence that is that is the
3:45
kind of sentence that like
3:46
knows everybody at the grocery store and wants to introduce you to the lady
3:49
who works in the bread department when you come home to visit who's single
3:53
by the way yeah well she's also like 45
3:56
by the way i mean
3:59
old sounding sentence yeah unsalted
4:02
cold barely cooked eggs from four hours ago
4:07
now that is hollywood
4:09
okay hollywood isn't all about glamorous
4:11
20 to 30 egg breakfasts
4:13
there's a lot going on in the edit bay behind the scenes
4:16
speaking of behind the scenes isn't it weird that natural gas advertisements
4:20
are almost all focused on the gas stove
4:22
despite the fact that the gas stove represents
4:24
just three percent of residential
4:26
natural gas sales according to the energy information
4:29
administration 26 of natural gas sales come from water heating and an astounding
4:34
69 of natural gas sales come from space heating
4:38
so why is such a huge fraction of the natural gas marketing budget
4:41
aimed at such a small fraction of the gas sales
4:45
well it's probably because all the natural gas you use in your home comes
4:49
in through the same pipe and if you or the apartment complex you live
4:52
in decides to invest in the gas infrastructure
4:54
for gas stoves it's a much easier jump to the real gas heating money
4:59
makers it's like how costco
5:01
sells whole rotisserie chickens for five dollars they're not making their money on the
5:05
five dollar chicken they're using the five dollar chicken to get you in the
5:08
door and then they make their real money when you impulse buy a drone on
5:12
your way out and i kind of lost the thread but i think in
5:15
this metaphor a gas furnace
5:17
is the drone or a water boiler is the drug
5:20
whatever i'm sure this part will be cut in the front and for about
5:22
70-ish years the natural gas industry tried to hammer home this concept that gas
5:27
was cleaner and cheaper and faster
5:29
and electric stoves and heaters were slower and inefficient
5:32
and the property of communist
5:34
china and for a while they were not entirely
5:36
wrong i can't speak to the communist china stuff but calling natural gas the
5:40
clean burning alternative to electric
5:42
used to be pretty accurate because electricity
5:45
used to be mainly powered by coal fire power plants which are directly linked
5:49
to asthma cancer and heart and lung disease
5:52
you know real day ruiners
5:54
and that's where the fact that we live in the 2020s
5:56
actually makes a difference i'll pick that up later you see gas isn't actually
6:00
cleaner or cheaper or better anymore
6:03
there's a lot of ways to define cleaner and gas loses to electric
6:06
in like every category
6:08
take your personal health for example
6:10
a gas stove might look pretty clean but this is a literal open flame
6:14
in your kitchen gas stoves can lead to carbon monoxide
6:17
levels three to six times higher than electric ranges
6:19
gas stoves also produce double the harmful particulate
6:22
matter and the elevated nitrogen dioxide
6:24
levels associated with gas stoves can affect the mental and respiratory
6:27
development of children in 1986
6:30
when the epa's clean air scientific
6:32
advisory committee found some troubling evidence
6:34
that elevated nitrogen dioxide
6:36
levels were having some pretty negative impacts on children
6:39
the gas industry had this to say well it's three times less in the
6:44
east or west so remember those figures when it's time to take a test
6:48
and since the clean air act of 1970
6:50
doesn't have jurisdiction over private residences
6:52
the gas industry wasn't legally obligated
6:55
to disclose the dangers of these chemicals
6:57
to the people who were you know breathing them in every day and yeah
7:01
a lot of the early model electric
7:04
sucked it was basically like the dial-up
7:06
internet of cooking and ladies
7:08
here's a tip for you
7:10
when you go shopping for your ranges
7:13
take your husbands along
7:15
they know real values
7:16
but luckily just like the internet
7:18
electric cooking has gotten
7:20
super goddamn good new electric stove technology
7:23
is called induction we're supposed to be in a nike there we go okay
7:29
new electric cooking technology
7:31
is called induction it's a big upgrade from gas and it uses
7:35
get this magnets water
7:38
fire air and dirt
7:40
magnets how do they work
7:42
wow look i know that song came out after 9 11 but it feels
7:46
very pre-911 does that make sense
7:49
whatever induction magnets work by creating an alternating
7:52
magnetic current that heats the metal directly
7:54
in the pan instead of the cooktop
7:57
which allows it to cook things twice as fast with literally
8:00
twice the precision also and this is a bonus
8:03
it doesn't cook the absolute
8:05
out of everything around it on the grill
8:10
hey we got kicked out apparently you're not supposed to lean on other stuff
8:13
or film without their permission
8:14
i totally understand it and for the record
8:17
i do not have an induction burner myself
8:19
i rent an apartment from a man i've never met who responds to less
8:22
than 25 of my emails i do not have an induction
8:25
burner okay i'm not trying to sit here and tell you you're a bad
8:28
person if you cook on gas
8:30
you're not a bad person
8:31
actually i don't know you maybe you are a bad person that is between
8:34
you and our lord and savior jesus
8:37
christ that is the loudest truck i've ever heard the point is induction
8:40
is not some kind of fad like chia pets or television
8:43
okay it is here to stay
8:44
even professional chefs like michelle roode jr are switching to induction all the sauce
8:48
is getting ready for lunch
8:50
and what's great about the induction is there's no heat it's lovely it's a
8:54
great environment to be working in even commercial
8:56
pizza ovens that have to get
8:58
way hotter than your oven at home are moving to all electric
9:01
now unfortunately we couldn't afford to shoot in one of those pizza places
9:05
psych location change baby we got a patreon
9:08
page now where people pay like
9:10
five bucks a month and the link is in the bio and now we
9:12
can go inside of places without getting kicked out after 20 minutes
9:16
one of those insides
9:17
is lorasi pizza in brooklyn new york where they have
9:20
among other things an all-electric
9:23
pizza oven that gets
9:24
super hot how hot does this oven get
9:28
950 degrees that's so
9:31
hot but we're gonna cook myself
9:32
a little and here's a slice of pizza
9:45
and it's fantastic i mean if it wasn't fantastic would i be able to
9:48
cram this entire slice in my mouth at once
9:55
but i wouldn't but look
9:57
i get it maybe you just prefer cooking with gas
9:59
all right maybe you're willing to take the risk for the advantage of a
10:02
flame fine totally understandable
10:04
and it's actually a fairly popular
10:06
opinion and we know this because the gas industry knows this because when they
10:10
realized they couldn't compete with electricity
10:12
in terms of health
10:14
or quality they had to find a way to appeal the people's emotional
10:17
attachment to their product
10:18
so the american public gas association
10:21
an industry group representing
10:22
over 700 gas utilities
10:24
hired the hot shot pr company porter novelli to figure out how to manipulate
10:27
people's emotions enough to keep them using gas while porter and novelli did the
10:31
research and they found out that people don't give a about whether their water
10:35
boiler is gas or electric
10:36
and people don't give a about whether their heater is gas or electric
10:40
but people do give a about their gas stove and that's the ticket baby
10:44
if we can get enough people to keep buying gas we can prolong
10:47
the gas transition into electric
10:49
until you know what we don't need an end game when we got cocaine
10:52
howdy partners this is no ordinary house this is a home on the main
10:56
the nashville gas main
10:58
who was that gas man
11:04
and as much fun as those peruvian
11:06
schniff powder fueled ads used to be people see right through that kind of
11:09
thing now so the gas industry had to find some new way to re-incept
11:13
the idea of we love gas into the minds of people
11:16
as soon as possible
11:17
and dang it if they didn't use up all their best lines and that
11:20
wrapping with gas song cooking
11:22
it's cleaner clean the flame consumes the smoking grease you know what i mean
11:26
the flame consumes the smoke and grease you know what i'm no i don't
11:30
know what you mean are you talking about a grease fire
11:33
are you bragging about having a grease fire
11:36
whatever porter novelli had a different
11:39
influencers but you don't have to take my word for it here's a very
11:42
real page from the porter novelli proposal they wrote for the american public gas
11:46
association showing their target audiences of hispanic
11:49
millennials design enthusiasts promising
11:52
families and young city solos
11:54
each one is paired to a season and each combination
11:57
makes exactly zero sense but hey it wouldn't be much of a gas ad
12:01
if it made any sense now would it
12:06
and as fast as you could say hispanic
12:07
millennials represent the winter
12:09
the american public gas association
12:11
spent 300 000 on a pr campaign
12:15
that got small market influencers
12:16
to make posts like this and would you look at that it's all stoves
12:20
that thing that makes them just three percent of their money so weird i
12:24
noticed something else here they're no longer making the claim that it's cleaner
12:28
because it isn't and they no longer claim it's cheaper
12:31
because it's not now the big selling point is that natural gas is
12:35
faster which is true if you're only counting traditional
12:39
electric coils and not the much faster
12:42
induction cooktops but the real question is why are they spending
12:45
hundreds of thousands of dollars on a campaign that doesn't even mention an actual
12:49
brand or a way for people to buy their product
12:52
and sure paying influencers
12:54
to post about how precisely
12:56
they can cook a taco
12:57
doesn't seem that bad
12:58
what they're actually doing is paying influencers
13:01
to trick their into helping the gas company avoid climate legislation
13:06
oh yeah it's all about climate change with me that's my whole thing that's
13:10
my entire deal i am insufferable
13:12
to be around nowadays
13:13
okay we get it you're self-deprecating
13:16
this guy oh and another edit bay bit
13:19
you can't just dump to an edit bay every time you forget to write
13:22
a joke ugh this guy
13:24
and since i'm not a hack like some people i know let's go ahead
13:28
and bring this burden of proof train into the station with a nice gas
13:31
industry internal document smoking gun style
13:34
this is the 2018
13:35
speak up for natural gas advocacy
13:37
training workshop document link in the bio sponsored by three of the biggest gas
13:41
trade organizations in america
13:43
and in this document they detail their plans to ask their employees to spread
13:47
pro-gas messages and stories on social media
13:50
which in my opinion
13:51
is a pretty whack-ass
13:52
thing for a boss to ask their employees to do they discuss how local
13:56
citizens and advocates might not want natural gas extracted from their home towns or
14:00
pipelines built right through their backyards
14:02
and how gas employees
14:04
promoting gas can sometimes be enough to change the narrative
14:07
they go over best practices for storytelling
14:09
how to control the narrative
14:10
and their big smoking
14:12
conclusion in a document
14:13
about which pro-gas arguments they should use is right here
14:17
emotional arguments can shape the public narrative
14:20
even when the facts don't support
14:22
them emotional arguments can shape the public narrative
14:26
even when the facts
14:27
don't support them whoo
14:31
now they claim they're learning this tactic from the pro-environmental
14:35
movement but they go on to detail a whole bunch of other ways they
14:37
can do it and they conclude the document with this
14:40
it all boils down to how the natural gas industry chooses to tell its
14:44
story so porter novelli takes care of the influencers
14:47
and then the gas industry
14:48
asks its own employees
14:50
to jump on social media
14:52
and spread a bunch of pro-gas
14:53
disinformation wait i'm sorry that should be
14:57
correcting misinformation and speaking of correcting
15:01
misinformation hey here's a fun cool climate change fact you can tell your friends
15:05
natural gas is as big of a driver of climate change as coal and
15:09
i know that might sound weird because common knowledge says coal is much dirtier
15:13
burning the natural gas and in a lot of ways it is burning coal
15:16
releases all sorts of compounds
15:18
that have certain health and environmental
15:20
implications but in terms of just climate change causing greenhouse gases
15:24
the math is not good for natural gas the u.s energy information administration
15:29
says gas emits almost 50 percent less co2
15:32
than coal or half of one pizza
15:34
but natural gas is primarily
15:36
composed of methane which is itself a greenhouse gas with 80
15:40
times the potency of carbon dioxide
15:42
over a 20-year period
15:44
and that's where fugitive
15:45
emissions come into play you can think of fugitive emissions like when a chemical
15:49
escapes the supply chain before being turned into heat or energy
15:53
when a lump of coal falls off a truck on the way to a
15:55
power plant it just becomes a rock
15:58
or like some lonely kid's best friend in a depressing
16:01
kids book who still make those
16:03
if they do i feel like my friend cole would do
16:06
harry potter numbers but the thing is when natural gas leaks out of one
16:10
of the 2 million miles of pipes and gas lines that transport natural gas
16:14
around america and gets into the air it becomes an ultra potent greenhouse
16:18
gas in the atmosphere
16:19
so if we're doing the math it turns out we can afford to lose
16:22
about four percent of natural gas through leaks before we're actually heating the planet
16:26
more than the coal it was supposed to be displacing
16:29
and guess what percent we actually
16:31
lose it's like nine
16:40
here it is in pizza slices
16:45
now i'm not suggesting
16:46
we should go back to coal
16:48
i'm suggesting we should haul ass towards electrification
16:51
via renewables and battery technology
16:54
even if we electrified
16:55
every building overnight it wouldn't cut natural gas out of the equation natural gas
16:59
is still used as like one of the main fuel sources
17:02
to generate electricity but the reductions
17:05
in emissions and fugitive emissions we would see from not having to pipe fossil
17:08
fuels into 70 million buildings in america
17:12
would represent an enormous
17:14
reduction in our overall emissions
17:16
today buildings are generating about 30
17:18
of all of america's
17:19
emissions via direct combustion of fossil fuels
17:21
and fossil fuels in the electricity
17:23
and we have all the technology
17:25
we need to greatly reduce those emissions already
17:27
but that would mean the gas industry couldn't sell gas outside of power plants
17:31
and that's going to be a big note from the gas industry dog so
17:34
in the past few years cities have begun to realize that climate change
17:38
is a big problem
17:39
and that fossil fuel powered buildings aren't going to cut it anymore so they
17:42
began passing laws to remove gas from new buildings
17:45
while a lot of comprehensive
17:46
climate policy needs to come from a national
17:48
level like putting a price on carbon pollution or adopting a federal clean energy
17:52
standard city governments get to write their own building codes which led to 50
17:56
cities in california implementing this no new gas buildings policy
18:00
pretty quickly but then the craziest
18:02
thing happened gas lobby groups went around to states with republican-controlled
18:06
legislatures and worked with them to quietly
18:09
pass legislation that made gas utilities
18:12
exempt from city regulation
18:14
they're called preemption laws and they call them that because of the way they
18:17
preemptively let gas lobby groups do whatever the they want and they passed them
18:22
so quietly that when tucson arizona tried to pass a no new gas buildings
18:26
law they discovered they legally
18:28
couldn't because state republicans
18:29
had just adopted a statewide
18:31
gas exemption which you know feels pretty ironic
18:35
for a political party whose whole thing is that they're against government overreach
18:39
wouldn't you say texas then passed their own preemption law then oklahoma
18:43
and now a total of 20 state legislatures
18:46
passed preemption laws to protect the precious gas industry from cities who want to
18:50
set their own building codes
18:53
and so here we are when the gas industry had to choose between destroying
18:56
the environment for you and your children or taking a financial hit they picked
19:00
the money and they enlisted the help of a few gullible influencers
19:03
morally bankrupt politicians and even made their own employees
19:07
post on facebook about it and so far it's working for them so if
19:11
you're sitting there or standing there or even leaning there and you want to
19:15
know how you can get involved there's a couple things you can do
19:18
first and most importantly
19:20
you can support these building electrification
19:22
advocacy groups using the links in the bio you can also call your local
19:25
representatives and let them know you are very pro building electrification
19:29
or if you live in one of these 20 states
19:32
you can call them up and let them know that you think preemption
19:34
laws are some serious
19:36
if you happen to be in a place in your life where you can
19:39
opt out of gas stoves consider getting an induction burner but the real name
19:43
of the game here is collective action
19:45
get out there join those groups
19:47
and make some friends or at the very least just make it a point
19:50
to get more educated
19:51
about the climate crisis
19:53
because when enough informed climate advocates get together
19:56
oh boy then we will really be cooking with you
20:00
cooking with electric take it away elton
20:10
thank you so much for watching i can tell this one is going to
20:12
get away from me it's going to be like 22 minutes long or something
20:15
psychotic like that and i really appreciate you sticking all the way to the
20:18
end i got a patreon
20:19
page it's got about like 1300-ish
20:22
patrons right now um
20:24
it really helps to make these videos you know like being able to go
20:27
places and get on trains and buy pizzas and that kind of thing if
20:30
you're watching right now and you're like i'm not donating that's totally fine
20:34
i'll still make the videos no worries
20:36
if you are interested
20:37
in helping me out i'm going to do an incentive thing here where uh
20:40
if we hit 1600
20:42
patrons by the end of the year
20:46
of our lord 2021
20:47
i will produce like a good version of this with better lyrics that are
20:51
factually accurate see it might not be worth it honestly
20:54
and i get that and so don't worry about it but if you
20:58
want that then join the patreon page
21:00
okay thank you so much i'll see you next time i have not
21:04
tried marijuana i have never used it at any time
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