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What Nobody Tells You Abou… — The Financial Diet shadowing | TryShadowing
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The Financial Diet
What Nobody Tells You About Being The Single Friend
What Nobody Tells You About Being The Single Friend
The Financial Diet
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17:23 · Mar 12, 2026
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0:00
Hello everyone.
0:01
I'm Alexa Claire, TFD's content and production manager,
0:04
and this is our brand new series, The Single Tax.
0:07
While I spend a lot of time talking about money for work, I also,
0:10
of course, live it.
0:12
As a single woman in an expensive city,
0:14
formerly DC and now recently New York City,
0:17
>> >> and as someone working in personal finance media,
0:20
it's hard not to notice how much the world is set up to favor
0:23
couples,
0:23
and how often single people end up footing the bill.
0:26
I'm building stability without a second income to lean on.
0:29
Every safety net that I build, every splurge, every risk I take,
0:33
is backed by one paycheck.
0:35
The consequence of anything not working out is mine alone to own,
0:39
but I could say the same for when things go well.
0:42
Throughout this series, I'll be talking about the single tax, that invisible, financial, emotional,
0:47
and mental tax single people pay for daring to be unpartnered in a world
0:52
designed for couples.
0:53
But first, a word from our sponsor.
0:56
Before we get into this episode,
0:58
we'd like to take a moment to talk about this series' sponsor, Betterment.
1:01
Being single, especially as a single woman, takes an enormous amount of energy.
1:06
Your bills, plans, financial goals, they're all your responsibility alone,
1:12
for both better and worse.
1:14
But no matter what your relationship status may be,
1:17
you can sleep soundly knowing you may never have to overthink your investment strategy,
1:21
especially since Betterment makes it easy.
1:25
Betterment takes care of the work behind the scenes,
1:28
like building and managing your diversified portfolio of low-cost ETFs.
1:32
That way, growing your money doesn't have to take all your brain space.
1:36
Their automated tools help simplify the complex
1:39
and keep your money working day after day,
1:42
without requiring you to monitor every move.
1:46
Whether you're focused on long-term goals like retirement,
1:49
or setting money aside for short-term plans like your next vacation,
1:52
Betterment can help you feel confident about where you're investing and saving.
1:56
Let automated investing do the work for you.
1:59
Because while your money doesn't need work-life balance, you do.
2:03
Visit betterment.com/tfd or click the link in our description to get started
2:08
and be invested.
2:10
Chapter one, the everyday tax.
2:12
When my partnered friend or friends grab the bill,
2:15
that expense is often shared at home or effectively absorbed by two incomes.
2:20
When I grab the bill, it's just me.
2:22
One income, one buffer, one risk profile.
2:26
That's the everyday single tax.
2:28
The moment I realized this wasn't theoretical was when I started feeling hesitant.
2:34
Hesitant when friends invited me out,
2:35
hesitant when the group chat said dinner or weekend vibes.
2:39
Hesitant when someone suggested let's just grab the whole bill and rotate.
2:44
For context, I am the only single person in my close friend group.
2:47
Pretty much everyone else partnered, engaged, or full-on married.
2:51
So, instead of splitting three ways and Venmoing, it became I'll grab it,
2:55
you get next time.
2:57
Spending time together started equating to time to empty my wallet
3:01
or at least make a sizable dent in my budget.
3:04
And it shows up at home, too.
3:06
I don't split rent, Wi-Fi, utility bills, or groceries.
3:09
I don't split the random Target run
3:11
that somehow comes to $83 for five items.
3:15
Can we talk about that?
3:17
There's no one to say I'll grab that surprise streaming bill.
3:20
Sure, you know, I have roommates,
3:22
but that measure of seemingly inherent care
3:24
and devotion of considering one another's peace of mind is absent.
3:28
As I'd expect it to be.
3:29
My roommates are so freaking sweet,
3:32
but do I expect them to cover my part of the electric bill just
3:35
because it was a tougher month for me financially
3:37
or emotionally?
3:38
Uh, no, I don't.
3:41
Meanwhile, I have several friends whose partners
3:43
or husbands did so for them
3:45
and continue to do
3:46
so.
3:47
That's just what it is.
3:48
And obviously, single-income households bring in less than dual-income households.
3:53
According to an article from Self, in 2024,
3:55
almost three quarters of family households were married couple households.
4:00
And according to the census data,
4:01
the average household income for married couples is $146,000.
4:06
Naturally, this amount ranges massively per household depending on age, location, and other factors,
4:11
but most, a little more than 55% of them earn over 100,000.
4:16
Meanwhile, the average single person living alone in the United States brings in a
4:20
whopping $56,000,
4:22
with single women making on average $11,000 less per year than their single male
4:28
counterparts at $50,270.
4:31
And what about expenses across food, medical, housing, transportation costs, and all the rest?
4:38
Single people spend $5,500 more per year than their partnered counterparts,
4:44
a figure that can easily add up to nearly a quarter of a million
4:47
dollars over the course of 40 working years.
4:50
A report by Vox found
4:51
that unmarried people can pay more than a million dollars more than married people
4:56
over the course of their lifetimes.
4:58
And that changes how I move through the world.
5:01
I'm more cognizant of the reverberations, or ripples, caused by my spending.
5:05
Not consequences, I want to be careful here
5:07
because in no way do I see being single
5:09
as a punishment.
5:10
I've learned, given depressing statistics like the ones I shared,
5:15
that celebrating being single is a delicate, yet still very much worthwhile endeavor.
5:21
Because being single is not a waiting room, like so many seem to think.
5:24
It is, in a lot of ways,
5:26
a specific kind of freedom
5:27
that I've genuinely come to appreciate
5:29
and think of as
5:30
that girl.
5:32
>> >> I can book a flight on a Tuesday for a Friday,
5:35
and the only person I have to clear it with is my bank account.
5:37
I can be fully, ungardedly myself with every person I meet,
5:42
sparking conversation with a stranger at a bar,
5:44
deep belly laughs with someone I just met at a party,
5:47
and there's no mental asterisk, no quiet self-monitoring,
5:52
no am I being too friendly?
5:54
running in the back of my mind.
5:56
As an extrovert who genuinely believes
5:58
that every person has something worth learning from them,
6:01
that freedom is not small.
6:02
And when my friend needs me, like really needs me, I can drop everything,
6:07
show up, and give her the other half of my bed for an impromptu
6:11
emo sleepover.
6:12
No worries on her end about disturbing my nightly routine with my partner
6:16
or anything like that.
6:17
No hold on a sec, let me check with on my end.
6:20
Just me fully available for the people I love.
6:24
That's not nothing to me.
6:25
Not in the least.
6:27
And still, instead of being able to just mindlessly spend on XYZ purchase
6:31
or bill,
6:32
I do need to put
6:33
that extra thought into how will this affect the other things I'm budgeting for?
6:38
How might this require the often mentally draining work of having to be creative
6:44
with my coin later in the month
6:46
or on other spending categories?
6:48
Will buying this now cause me undue stress later?
6:51
Do I have the backup funds needed to offset that stress?
6:55
It also requires really solid boundary setting, and most importantly,
6:59
a community that respects those boundaries.
7:02
Like, no pookies, I actually need us to split our bi-weekly brunch date
7:07
or dine somewhere that makes splitting the bill individually easy.
7:10
If we do that, then yes,
7:12
I'd like your help in searching for those places.
7:15
Or, you know, let's be crazy and do something free.
7:18
Chapter two, the social and celebration tax.
7:22
Last year, I attended so many bridal showers, engagement parties, housewarmings, weddings, gender reveals,
7:30
baby showers, the list goes on.
7:33
While I'm so grateful to have friends who, first of all,
7:37
are being loved on the way they deserve.
7:39
Second, I'm so grateful for the fact
7:41
that I'm even being invited in the first place.
7:43
And third, just having something to celebrate.
7:47
It's not lost on me how absolutely expensive attending all of this is.
7:51
Like, us single girlies, as I mentioned earlier,
7:54
are paying the full rent and utilities, baby.
7:57
Like, and even aside from the money,
7:59
it's crazy how society has told me
8:02
as a single girly
8:02
that I have nothing to celebrate until I'm coupled.
8:05
Like, I want to celebrate the fact
8:07
that I just paid off the credit card
8:09
that has been eating up my credit score since I leaned on it during
8:12
my 2-year long unemployment.
8:14
That's a big deal to me.
8:16
Or someone else I know just bought this couch she's been eyeing forever.
8:20
Let's celebrate her.
8:22
But society has told single women, "Hey, if people don't RSVP to those gatherings,
8:27
you don't get to feel sad about it.
8:28
Because until you're coupled, those accomplishments are just to-dos on your task list,
8:34
not glittery moments worth a party and photographic evidence."
8:37
Meanwhile, it's fully reasonable for me to spend upwards of $1,500 for a weekend
8:44
of festivities that has a 50% chance of not ending up in divorce.
8:50
Come come now.
8:51
And you can't tell me this isn't connected to the economy.
8:54
Partnered festivities are positioned at the top of the party hierarchy
8:59
because they feed the money machine.
9:01
Wedding-related gatherings, including bridal showers, bachelorette, bachelor parties,
9:05
and the wedding itself contribute over $100 billion annually to the US economy
9:10
as of 2025 to 2026.
9:13
And this is despite economic uncertainty.
9:15
In fact, 85% of couples reported that when the economy impacted their planning,
9:20
they decided to adapt rather than scale back,
9:23
with 77% of those adjusting their budgets actually increasing their spend.
9:28
Now, TFD has covered this in our wedding season series a number of times.
9:33
Weddings and other partner-related gatherings often warrant registries, venue bookings, flight tickets,
9:39
hotel stays, car rentals, and so on.
9:42
My credit card payoff party warrants pizza, wine, and maybe a parking ticket.
9:48
Like, don't get me wrong.
9:50
I'm still going to celebrate me, myself, and I.
9:53
But, dang.
9:55
And that's just on the what warrants celebration side of things.
9:59
Let's talk about the cost of celebrating couples from, again, the weddings, the bachelorettes,
10:03
the engagement trips, the flights, the hotels, the gifts, the dresses, the beauty appointments.
10:08
Having to get PTO.
10:10
I mean, don't get me wrong, I love my friends deeply, deeply.
10:14
Guys, I love you.
10:14
I know you're watching.
10:15
But, let's be honest,
10:17
celebrating couple milestones as a single woman in your 20s and 30s,
10:21
even your 40s plus, is a recurring financial event.
10:24
Every spring and fall, my wallet shudders.
10:27
Like, winter is coming.
10:29
It's here.
10:32
The women's winter is here.
10:34
Because according to brides.com, as a bridesmaid, no matter the style of wedding,
10:39
I'm going to have to take care to budget far ahead.
10:42
For example, a local wedding may run you anywhere from $1,500 to $2,500 on
10:47
dress,
10:48
shoes, alterations, hair and makeup, nails, travel, accommodations, gifts, pre-wedding events.
10:55
A formal or black tie affair, meanwhile, typically runs higher,
10:58
around $2,000 to $3,500.
11:01
A destination wedding will have bridesmaids spending anywhere between $3,000 to more than $5,000.
11:08
Now, that's the bridal party side of things.
11:11
As a guest, with friends all over, I typically have to fly to weddings,
11:14
even if they're not technically destination weddings.
11:17
And those, according to The Knot, average a cost of $1,680 per wedding.
11:23
Also, it's not just weddings.
11:25
It's celebrating house purchases, baby showers, and gender reveals.
11:29
Meanwhile, in my effort to show
11:31
that I don't want to disappear from my friends' lives just
11:35
because they're partnered,
11:36
I'm paying this tax for showing up consistently, financially and emotionally,
11:42
for everyone else's partnership milestones.
11:44
And at times, these celebrations just get completely out of hand.
11:48
Chapter three, the connection tax.
11:51
Now, this one's sneaky.
11:53
We're told, "Just put yourself out there.
11:55
Build community.
11:56
Join something."
11:57
Okay, well, classes cost money, memberships cost money, clubs cost money, dating costs money,
12:04
moving to new cities costs money, therapy costs money.
12:08
Connection is paywalled.
12:10
I mean, living in New York City now,
12:12
I'm seeing that the average price for one adult gym membership is $106 per
12:17
month.
12:18
When you don't have a built-in person at home,
12:20
you tend to invest more in building your ecosystem cuz you have to.
12:25
Being single isn't a passive endeavor.
12:28
It's a lot of active labor,
12:29
and often with the carried risk of little long-lasting reward.
12:34
Quick side note, I can't totally blame partnered people here because, I mean,
12:37
after saving three times
12:38
as much as you would have
12:39
when you were single
12:41
and having an emergency contact
12:42
that isn't your mom,
12:44
I can wrap my head around why certain relationships last way longer than they
12:48
should.
12:49
Who wants to return to these musty,
12:51
dusty streets when they're as barren and costly as they are?
12:55
Chapter four, the risk and self-sufficiency tax.
12:59
I've got to mention this one because it's the one that's often forgotten.
13:03
While we're so focused on the ways the single tax impacts our more Instagrammable
13:08
public present moments,
13:10
it's equally, if not more, impactful on our private future moments.
13:15
With no second income, there's no fallback, no shared risk.
13:19
If I lose my job, it's just me.
13:22
If my rent increases, it's just me.
13:25
If I want to take a career leap,
13:27
there's no second salary buffering the experiment.
13:30
It takes twice as long to save up an emergency bucket to make the
13:34
risk safer.
13:35
The tax code only adds to the challenge.
13:38
We hear about the marriage penalty, but in practice,
13:41
many married couples pay less than two single people making the exact same money.
13:47
Single filers climb into higher tax brackets faster
13:50
and miss out on deductions designed with families in mind.
13:54
The system doesn't just tax income, it privileges partnership.
13:58
I mean, that goes for the fun stuff, too.
14:00
Hotels, flights, heck, even groceries.
14:03
They are sold as packages due to marketing strategies designed to increase average order
14:08
values and maximize profitability per transaction,
14:12
which contributes largely to our waste problem, but that's another video.
14:17
Housing markets reward couples.
14:19
Family leave policies largely presume partners.
14:22
Health insurance plans are built with spouses in mind.
14:25
The architecture of American economic life revolves around the two-income household.
14:31
Choosing to be or simply being single means navigating systems
14:35
that were not designed with your sense of ease in mind.
14:39
That changes how bold you can be when, how,
14:41
and if you reach your emergency fund targets, and ultimately,
14:45
how much risk you can tolerate.
14:48
And then there's this.
14:49
It's expensive to be self-sufficient.
14:52
Convenience spending goes up, outsourcing goes up,
14:55
burnout prevention goes up because there isn't someone else absorbing life admin with you.
15:00
Whatever you lack skill in in regards to life admin often becomes the part
15:05
of your life that feels the most burdensome.
15:08
They become untenable eventually,
15:10
and opportunities that come your way
15:12
that otherwise would have sat on a sturdy flat surface are now left to
15:16
try and stay balanced on a platform with a single pillar beneath it.
15:20
Hardly assuring.
15:21
There's no, let's divide and conquer, babe.
15:24
It's just me, my many personalities >> >> depending on, you know,
15:29
what part of my cycle I'm in.
15:31
Uh #PMDD girlies, what's up?
15:33
Say something in the comments.
15:34
And whatever discipline I've been able to maintain at this point in my life.
15:39
And that's not always easy.
15:42
Chapter five, the mental toll.
15:45
And layered underneath all of this is something we don't talk about enough.
15:49
As a single person, you're often not anyone's default or anyone's built-in priority.
15:54
Save your parents' if you're lucky.
15:57
You're not anyone's first call, really.
15:59
You don't have automatic plus-one status.
16:02
If you want to bring someone to something,
16:04
you got to go through the at times humiliating ritual of asking permission to
16:08
bring them,
16:09
whereas if you were partnered, they were already included in the guest count.
16:14
That doesn't just cost emotionally, it affects how often you go out,
16:18
how often you say yes, how often you hesitate.
16:22
And hesitation has financial consequences.
16:24
So, here's what I want you to hear.
16:26
You are not irresponsible.
16:28
You are not bad with money.
16:30
You are not behind.
16:33
You're operating inside a structure that wasn't built for you.
16:36
The single tax isn't one giant expense.
16:39
It's a thousand small ones.
16:41
It's the rotated bill, the solo rent, the wedding season, the gym membership,
16:46
the harder time building a higher emergency fund,
16:49
the Uber instead of splitting a ride.
16:52
If you've ever felt like your money stretches differently than your coupled friends,
16:56
you're not imagining it.
16:58
In the next episode, we'll talk about how to design around it.
17:01
But for now, welcome to the single tax.
17:04
I'd love to hear your thoughts on the episode.
17:06
I can't possibly include everything, so share what else I'm missing in the comments.
17:11
Tune in next week for part two.
17:12
>> Woo!
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